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線上課程銷售頁（故事型長文案）
長銷售頁的成敗在敘事節奏：這個提示詞直接套用從痛點開場到限時收尾的九段經典結構，一次產出會說故事、也會成交的完整頁面。
適用模型ClaudeChatGPT
prompt
Write a long-form sales page for an online course called {course_name} that teaches {course_topic} to {target_student}. Structure it in 9 sections: pain-point hook, instructor story, transformation promise, 3-module curriculum preview, student testimonial placeholders, bonus stack, price reveal paired with {price_offer}, risk-reversal guarantee, and a final urgency CTA. Open with a second-person question that names the reader's exact frustration, keep paragraphs under 3 lines for mobile scrolling, bold one key sentence per section, and repeat the enrol CTA after sections 4, 7 and 9. Keep the full page between 1,000 and 1,400 words, with a conversational yet authoritative tone.變數說明
| 變數 | 說明 | 範例 |
|---|---|---|
| {course_name} | 課程名稱 | 30-Day Copywriting Bootcamp |
| {course_topic} | 課程教授的主題或技能 | writing high-converting social media copy |
| {target_student} | 目標學員的輪廓描述 | side-hustling office workers with zero writing background |
| {price_offer} | 課程定價與早鳥優惠方案 | NT$4,800 early-bird, NT$6,800 regular |
使用情境
準備開賣線上課程、需要在開放報名前完成整頁銷售文案的講師或教練。
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